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General Magic

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Photo: Jemimus / Wikimedia Commons, CC BY 2.0

Healthtech startup General Magic acquires AI client-retention platform Latch AI

Founder Alisha Esmail announced the sale on stage at TechCrunch Disrupt 2026. Latch, founded this year, will now point its churn-warning software at healthcare.

PriceUndisclosedRaisedn/aLast stageStage n/aBuyer typeStartup

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16 OctGeneral Magic → Latch AISaskatoon · Stage n/a · raised n/aUndisclosedUndisclosed