Reactiv

Photo: Mr.ちゅらさん / Wikimedia Commons, CC BY-SA 4.0

Reactiv acquires New York rival Kin Commerce, adding Steve Madden and Chubbies as app clients

The Toronto mobile-commerce startup paid cash up front for Kin's technology, IP and customers. Kin's leadership is not coming along: its team is moving on to a new AI marketing startup.